Teeth Whitening

Can teeth whitening give you white teeth – the first beauty standard?
Teeth whitening is the fastest and easiest aesthetic solution for your smile.
updent izbeljivanje zuba@414

CAN TEETH WHITENING GIVE YOU WHITE TEETH?

Can teeth whitening give you white teeth – the first beauty standard?

You’re probably wondering why some people naturally have bright white teeth, while yours are yellow.
The secret lies in the tooth enamel. Tooth enamel is the outer layer of the tooth, covering the dentin, which is actually yellow.

Some people have extremely thin enamel, making the yellow color of the dentin more dominant. On the other hand, those with exceptionally white teeth have a thicker enamel layer. Tooth color is also influenced by genetics, various developmental disorders, and the use of certain medications.

Teeth whitening is the fastest and easiest aesthetic solution for your smile.

ostale usluge izbeljivanje zuba beli zubi
ostale usluge izbeljivanje zuba

WHY DO TEETH BECOME MORE YELLOW OVER TIME?

The cause and solution both lie in the enamel. Over time, due to chewing, aging, and daily wear, enamel becomes thinner, allowing the yellow dentin to show through.

HOW DOES THE TEETH WHITENING PROCESS WORK?

Teeth whitening actually creates new chemical compounds, which our eyes perceive as a lighter shade. This chemical reaction does not produce any substances harmful to the teeth, nor does it extract any components from the enamel or dentin.

The entire process is completely safe and does not damage the enamel or dentin.

Each person has a different amount of pigment in their teeth. The more pigments that bind and transform into these new compounds, the whiter the tooth will become.

In-office teeth whitening delivers visible results in a short time—teeth become 3 to 4 shades whiter. However, the longevity of the achieved color largely depends on your hygiene and habits, such as smoking, consuming certain foods and spices, and drinking colored beverages like coffee, tea, red wine, and carbonated drinks.

ostale usluge izbeljivanje zuba faktori

BENEFITS OF TEETH WHITENING

Professional teeth whitening at a dental office is completely safe. When you buy a whitening kit in a store, you never truly know what you’re getting and whether the product is good for your teeth. A dentist examines your teeth and performs the whitening process professionally, ensuring the best results, determining whether whitening is possible, and providing guidance on post-whitening care.

Unlike at-home whitening treatments, professional teeth whitening can transform your smile in just one hour. You don’t have to wait weeks to see a change in your teeth’s appearance, which is a major advantage.

ostale usluge izbeljivanje zuba benefiti

TYPES OF TEETH WHITENING

Teeth whitening can be done at home or in a dental office. There is also individual whitening for non-vital teeth—teeth that have had the nerve removed. These methods differ in:
izbeljivanje zuba gelovi

The concentration of whitening gels used

izbeljivanje zuba duzina trajanja procesa

The duration of the whitening process

izbeljivanje zuba kontrola stomatologa

In-office whitening is performed under a dentist’s supervision

AT-HOME TEETH WHITENING

At-home whitening involves taking an impression of your upper and lower jaw during the first visit. In the next visit, you receive a custom-made whitening tray, into which lower-concentration gels (10%, 16%, or a maximum of 22% carbamide peroxide) are applied. The tray is worn overnight. Typically, within 2 to 3 weeks, you achieve the desired shade.

PROFESSIONAL IN-OFFICE TEETH WHITENING

In-office whitening uses a more concentrated gel compared to those available for home use. The gel contains 38% carbamide peroxide or hydrogen peroxide, and gum protection is mandatory before the procedure. Before whitening, any plaque and tartar must be removed if present.

ALV UjW5690tlkzBU8kq8mNKrmJ3eI9Gi0wDMyzoNvDlX2LVFFWBGtgv=s56 c rp mo br100
Müller Marija
2 weeks ago
Prijatni,ljubazni,profesionalni,topla preporuka ako zelite zdraviji i lepsi izgled vasih zuba..
Hvala na svemu
ACg8ocJnMSTilQGfWgVqPI7q38FQ7U8lxizOZMWgAy32Ak1WJe VLA=s56 c rp mo br100
Ljubinka Plazinic
2 months ago
Doktorka Tanja je divna i vrlo profesionalna. Atmosfera u ordinaciji je jako prijatna i opuštajuća. Sve pohvale i preporuke za UP DENT ordinaciju i doktorku Tanju
ALV UjUr1UM1UDj0PweUWcwNbj71yrRa2LPXqyWB7LEEK9Zp1T8fe3wl=s56 c rp mo ba2 br100
Marija Macakanja
7 months ago
Sve pohvale i topla preporuka za Up Dent!
Poseban pozdrav za moju Ruźicu i Aleks❤️
ALV UjUMAiWSebYF0TvDBLjV1NmxWLhskayDA0rbjyiJtzodq4SMJcCi8w=s56 c rp mo br100
Jovana Dobrijević
8 months ago
Fantastičan tim, predivna ordinacija, preljubazno medicinsko osoblje, visoka stručnost, i sjajna dr Ružica!❤️ Sve najtoplije preporuke za Up Dent.
ALV UjXuuDDwKV6pT8zi5OstMKM6XY5G9YUW3jYS ZicSpR7CY8DlqOd=s56 c rp mo br100
Vlada Paunovic
8 months ago
The dental team, led by Dr. Tanja, is very professional, and the atmosphere at the clinic is always positive. Highly recommended!
ACg8ocJS yujRauA MaM7rH3eXbfmHeKEhZ8x7rynj1Xo lZwfEJjQ=s56 c rp mo br100
Milena Stojanovic
8 months ago
ACg8ocL UCrqb3aO0soDKZW hOna0RT2glMBzRATlwBrgG6 fi3TOA=s56 c rp mo br100
Nebojsa Gavrilovic
9 months ago
ACg8ocKlcLlUd9RuvoDtpXapOWpF5YIA o3 lyuLOt1THlMuyDIeMQ=s56 c rp mo br100
Katarina Simić
9 months ago
I am beyond satisfied with the service and care I received at this dental clinic. Dr. Tanja and her team were not only highly professional but also incredibly kind and supportive. Thanks to her expert advice and work, I finally feel confident to smile again! The atmosphere in the clinic is so positive and welcoming – it really makes a difference. I recommend Up Dent to anyone looking for top-quality dental care in a warm and encouraging environment.
ACg8ocIs OxlfdjebMEhkZ8h3Pej3eeCXKCHyp0DAUXZ gwYVHyEcQ=s56 c rp mo br100
Jelena Srejic
10 months ago
ACg8ocJBiK WtRMM9c4j7BuukqrREj 1XFhR9q8SrrVA52AbR5F8tA=s56 c rp mo br100
Darko Gorunovic
10 months ago
ALV UjVaZpyv8Aunzx9NO xul0r52GR5 vh2e9FEehYff0ydNZpf8ZE=s56 c rp mo br100
Anastasija
12 months ago
Zahvaljujući Up Dent ordinaciji, dovela zube u sjajno stanje i rešila se straha. Svi sa kojima sam imala ikakav kontakt tamo su prijatni, nasmejani, fina je atmosfera, ordinacija je lepa, ne miriše onako 'zubarski', kad vas dočeka Klara na vratima, imate osećaj kao da ste otišli na neku prijatnu masažu, a ne kod zubara. Nema osuđivanja nikakvog, tu su da vam pomognu da rešite problem. Vadila sam i dva puta umnjake, super je bio hirurg. Dejan, koliko se sećam, veliki pozdrav za njega. Samo zakažite, ako ne volite da zovete, zakažite onlajn. Ali ako imate bilo kakav problem, još i strah, samo napravite taj prvi korak, i kad odete u Up Dent, ko god da vam zapadne, da li dr Ružica ili dr Tanja, bićete u stručnim rukama. Ja sam, nakon 10ak odlazaka (imajte na umu da nisam bila najmanje 5 godina, svašta se tu nakupilo, još imala i dva umnjaka za vađenje), sada mirna, čak se i radujem budućim kontrolama. Ne mogu da obećam da neće ništa da vas boli, mene nije, u smislu da dobijem antesteziju, to se jedva oseti, ako ima potrebe, dobijete još, da, boli vilica kad dugo držite otvorena usta, neke procedure možda budu neprijatne, ali to nije do zubarki, već je to tako, na ono na šta mogu da utiču, verujte mi, utiču. A vi kažite uvek. Uradiće sve što je u njihovoj moći da vam bude prijatnije. Još jednom, moja najtoplija i najiskrenija preporuka, ne čekajte da vas boli, odmah zakažite i rešite sebe dodatnih muka i problema.
S obzirom da je danas 8. 3. 2025., želim kolektivu Up Denta srećan dan žena, nastavite da kidate!🌷Za kraj ovog romana, veliki pozdrav i poljubac za moju doktorku Ružicu i Aleksandru- sestru po satiću! :****
Anastasija Milićević
ALV UjVH S7r5En8X7REsuQbYBvLAYN4 B3gx9Ed6kqwrc0Zp4bT0 zL=s56 c rp mo br100
Nenad Plavsic
12 months ago
U ordinaciju Up Dent sam došao zbog problema sa desnima zbog krunica (na gornjim jedinicama i dvojkama) koje nisu bile adekvatne.
Doktorka Tanja je pažljivo saslušala kako probleme, tako i želje koje imam, a onda sam dobio jasan plan šta će se raditi. Kada smo krenuli u rad, dato mi je objašnjenje za svaki korak kome se pristupa.
Smatram da doktorka Tanja ima veliku stručnost i preciznost.
Rezultat su nove krunice i desni koje su se vrlo brzo potpuno oporavile.
Prezadovoljan sam!
Veliko hvala celom Up Dent timu! Naravno, hvala i tehnici na odličnoj izradi krunica!
ALV UjWW10 K6kyQRb1OAFvdet9rBVgOZOQ1jBHE2BOAR7VojA3zvq4=s56 c rp mo br100
Snezana Djuric
1 year ago
Sjajan i profesionalan tim.
Predani, predusretljivi i uvek nasmejani. Vrhunska strucnost
Hvala Tanji i Up Dent timu❤️🍀
ALV UjX4RWs m7LFcjVZ 0nDh 5RlozB dxLUyNZoGAftuhmFschvC9c=s56 c rp mo ba3 br100
Anna Zueva
1 year ago
I’ve never felt so comfortable at a dental clinic before! From the moment you step in, you feel more like a guest than a patient. Everyone is incredibly kind and attentive, and Dr. Ivana Lukić is amazing - I absolutely adore her! Thank you for making every visit such a pleasant experience.
recommends
Highly recommend!💖 Top quality and great help!
ALV UjVGAugPo7OaQruNPiQopbAQKkzpLNpKCtUsMPuDSFQikWLfKwV5=s56 c rp mo br100
lady
1 year ago
Excellent dental clinic! Professional staff, skilled dentists, and a warm, welcoming atmosphere. Highly recommended!
Ružica i Aleks moje omiljene faca dok sedim na stolici 😇 fantastični su! Atmosfera posebno! Samo tako nastavite 🍀❤️
ACg8ocKHxOseRLmvdoUZjM3DDVEMlGUZzzzLO2VSh7VYA8Flk0T1OQ=s56 c rp mo br100
Darko Markovic
1 year ago
Sve pohvale za celu ekipu koja radi u ordinaciji. Posebna pohvala Dr. Tanji.
Sjajna i veoma profesionalna atmosfera koja cini da trema nestane.
Ordinacija gde rade divne doktorke, odakle izadjes sa velikim osmehom. Ordinacija gde ima puno razumevanja i ljubavi! Jedno veliko hvala za sve!
ACg8ocIAq91v4XlxLV hsPMRb2C1AOdA6L4y1dacfeMZr277DoQsQw=s56 c rp mo br100
Andrey Andrey
1 year ago
recommends
Prva ordinacija u kojoj sam došla da se ne oseti miris , ima li išta lepše od toga!? 😀 Doktori samo reci hvale, doktorka Ružica melem za moju decu, i naravno Alex ❤️
I recently visited UpDent for some extensive dental work, and I’m incredibly happy with the outcome.
Dr. Tanja and her team are highly skilled and knowledgeable. They performed a lot of work on my teeth, and I’m returning to the Netherlands with a healthy, beautiful smile.
Dr. Tanja did a fantastic job on my complicated root canals, and the crowns she placed are perfect—I can’t even tell the difference between them and my natural teeth.
Dr.Ružica also did a great job with my teeth whitening. The mild discomfort was well worth the incredible results.
The entire team made me feel comfortable and at ease, which is no small feat as I’m not the most relaxed person when it comes to dental visits. Despite this being the most extensive dental work I’ve ever had, I felt calm and well taken care of throughout.
In short, the UpDent team did an excellent job. I highly recommend them for any dental needs.
ALV UjUGHCyhCuIqqMOMsUgoHPl25W9M2Eu9981me610L qXZUpdKbTJ=s56 c rp mo br100
Aleksandra Micic
2 years ago
Veoma ljubazni, stručni i posvećeni. Veelika preporuka za sve, pogotovo divnu dr Ružicu Sarić.
ALV UjV2uMN9RTACjKcd6FP3URrBCOtg1pi7Hh CLTg8xhz8H xvE9vu=s56 c rp mo br100
Katarina Ivanov
2 years ago
Najbolja doktorka Tanja kao i ceo tim
ALV UjXhX FP1fDBpyhtsu xHD9DObVpIl w0Ex8hIwgkIToV7hLfZW=s56 c rp mo br100
Dusan Milenkovic
2 years ago
Svaka preporuka
ACg8ocKu5BsnfdJXt oKg53JGjFU0WeeiKzVZAnlG5dq 7Y4TlHooQ=s56 c rp mo br100
VeIjko Bihelovic
2 years ago
ACg8ocL7lJ6VwWq gcOJ5AL6jX7UdgZ4rOEc0cZn9LD6fEOvgmGNmA=s56 c rp mo br100
Damjan Kus
2 years ago
The dental team is full of energy, friendly and extremely fun. The treatment is professional, gentle and full of laughter. I recommend stomatology ordination Up Dent to anyone who is afraid of the dentist. During the treatment, I did not have the feeling that I was at the dentist, I felt really relaxed. Big thanks to whole Up Dent team
ALV UjX i9EhjV9qTqQwACy3dzHRz4FEPJhBAvHDn23WYydJifX6 Wg=s56 c rp mo br100
Tamila Larina
2 years ago
I came from the Netherlands because I had problems with my bridge in front and other teeth. Tanja and her team are the best professionals I ever met. They did everything I needed, every wish was fulfilled. I am very happy with the result and highly recommended to come to Serbia to this clinic to experience the high quality with very personal touch. The girls are lovely!!! 🤗🥰😍
ACg8ocIoMR9DuEz8lV7UJ Klif0GxsbKs7bU EInMtXZccvbricrEQ=s56 c rp mo ba4 br100
Ivan Ivkovic
2 years ago
ALV UjVX1zLXMcAGuY8pa3H6ve88pticagC vD1zlfx5QTub 3zUhqnK=s56 c rp mo br100
Maja Cijan
2 years ago
Веома професионалан тим, све на највишем нивоу. За сваку препоруку!
ALV UjXQQVqclb c c0mzFyX08YeAy3sxLFcvcbT4SYNlEy nkvOomKn2A=s56 c rp mo br100
Nole M760e
2 years ago
ACg8ocK6vTUlVvrDuzQhK8Ngk Te4BT5jg XrJWCx79mDNG1O484EA=s56 c rp mo br100
Elena Iakovleva
2 years ago
I'm usually nervous when visiting the dentist, but this was so good experience! The staff at this clinic is incredibly kind and Dr. Tanja is an exceptional dentist, her expertise and care really stand out. The clinic has a very welcoming atmosphere, Dr. Tanya's professionalism and thorough approach is evident in everything she does. She carefully explained every part of the procedure, addressing all my concerns and making sure I felt at ease. Best dental experience I've ever had!
ACg8ocKSinVoQCMvyejVDel lryjZJfmVdNlH6rtUFx9CT80oELHfA=s56 c rp mo br100
Ivana Mitrovic
2 years ago
ACg8ocKdGl6jC3djE7Af7BUMDASS3A7Sl2OfNLYdBsD vLv2L NuRQ=s56 c rp mo br100
Ivana Prokić
2 years ago
ACg8ocIEw40jRno2vJsKLBIzsWMUEFZ8NE7XI5brj4iQlW8TrGNs=s56 c rp mo br100
bojana obradovic
2 years ago
ACg8ocKMawh2Ea5RbF uIQ jJKSqq4 mzStGJNB3Wxw9wFu UFeoA=s56 c rp mo br100
Vladimir Babic
2 years ago
Najdivnija ekipa i eksperti u svom poslu
ACg8ocLwwvCjvPjywHzuxC70Sv1C QzyaBOiOJTpD1w2vHQUc5aBGg=s56 c rp mo br100
Serhio Ramon
2 years ago
ALV UjU FDEQkBw9CHX1MCjHcCvF42SuWkrlgdCKB6IJsSVDZw1Qrs2j=s56 c rp mo br100
Nevena Bakic
2 years ago
Sve pohvale dr Tanji i njenom timu. Izuzetna profesionalnost, briga i perfekcionizam u radu. Uz pedantne, snažne, a nežne ruke uvek sa osmehom, dobrim raspoloženjem i duhovitim pričama uspeva da odlazak kod zubara učini lagodnim. Sve preporuke za divnu ordinaciju!
ACg8ocKFbgsq9SbRAGdvvoPuq5zRHgno9t kYNJLKlUaIqZ1fYIoxg=s56 c rp mo br100
Marko Djokic
2 years ago
Najbolja zubarka na svetuuuuuuuu!!!!
✨🩷💙🩵🤍💫
ALV UjXPKIl8QijkKwWV1NI9ktks3VBGWCuwmXgBdB3o6hM6q BFQh =s56 c rp mo br100
Nikola Raca
2 years ago
Izuzetno prijatno iskustvo, a pre svega kvalitetno i profesionalno. Atmosfera je divna i nemate osecaj da ste kod zubara. Jovana i Tanja su izuzetno strucne i profesionalne u svom poslu i drago mi je da sam njih izabrao za svog zubara, sve pohvale 10/10😄
ACg8ocKPOC6cxiPDqmoRrdNNGECaGRQJ08armuvl3nig1RlZx0KtCg=s56 c rp mo ba2 br100
nenadancic
2 years ago
Top.. veliki pozdrav
ACg8ocL 52Q5q aGEWo3Uvg kWjqn3SKL47fyU 10OdgcUaydVda=s56 c rp mo br100
Marko Kilibarda
2 years ago
Врхунски...
Obožavam atmosferu koju stvaraju ljudi iz UpDent-a!
✅ Enterijer je uvek čist i mirisan, ali ne miriše onako usilno na zubara, nego na žensku pedanteriju!
✅ Jasno govore šta rade tako da znate šta vam se sa zubom dešava dok vam je otvorena vilica.
✅ Pažljivo prate svaku grimasu na licu i tačno znaju kada vas nešto boli da odmah reaguju.
✅ Ne pravi vam se bazen u ustima već vam, tokom intervencije, dozvoljavaju da često ispirete usta.
✅ A kada dođe trenutak poliranja zuba, bukvalno prave malo vajarsko delo!
♥️ I uvek ide neka lagana muzika u pozadini, a Jole voli i da zapevuši dok radi da bi vas opustila! Taj momenat mi je najdraži i uvek me nasmeje, iako zevam .. Hvala Jole! 🥹

Možda će zvučati neočekivano, ali ja se doslovno radujem svakoj poseti zubaru od kad sam Jole i Tanju izabrala za čuvare mog oralnog zdravlja! Sačuvale su mi kutnjak od trajnog propadanja, jer jako dobro znaju svoj posao. Pedantno, pažljivo i precizno. 🦷

Can’t wait to see you girls again! 😊
Zahvalna što sam vas otkrila!
ALV UjU6oUZeZ m7HIZMk3Eukg9 vmUy0Cw NIxx9dK2hzsLiIafg5jnqg=s56 c rp mo br100
Darko Dubajić
2 years ago
Iskustvo za poželeti. Ni trunke neprijatnosti, profesionalno i kvalitetno. Sve preporuke.
?eai=Aa3jx2D7yNIZKTbRZNpxOYxl7X PZuVKXeiIkWbaslcPPC9bxDuyMcuhSxccl QMrJwyMb0eTaoIFA&psid=2350008051716805&height=56&width=56&ext=1774788328&hash=AT9 3TaodXOms13zZg GgaVm
Jovana Babic
6 years ago
recommends
Malo je reci da sam prezadovoljna uslugom. Imala sam veliki problem i zahvaljujuci njima sve je reseno. Оsoblje izuzetno profesionalno i ljubazno. Usluga na najvisem nivou.Свака препорука!
?eai=Aa2nEHtyyYxxrjFBjJA3lTRtmd8oLW5gaU4Cs FewKvFT VjeebsB1JOYb 6AVIVsbFvAoqKsvqbIw&psid=3442791125742400&height=56&width=56&ext=1774788328&hash=AT VCqfx TyAcJ7yLfksVzTY
Vinko Žerjav
6 years ago
recommends
Prekrasno, profesionalno i veoma estetsko.... Personal touch...super 👌
?eai=Aa2lqwT3mfhUnlJ9DukU 5nmEU98SMGrZE Zgyp8QxU006JKqou8v 6gcMdz3b2MMenZghmMnNBz3g&psid=2236593973070676&height=56&width=56&ext=1774788328&hash=AT SGjwJSFe0e1CERwzijvwe
Marija Kostic
7 years ago
recommends
Migliore!!! Unica!! Najbolja i jedina!! 😁

Fillings, crowns, and veneers cannot be whitened, but whitening is often done as a preparation step for other procedures. For example, whitening is commonly performed before applying veneers or when only some teeth require crowns. Whitening the surrounding teeth ensures a seamless color match.

Both at-home and in-office teeth whitening work on the outer surface of the tooth and are only effective for vital teeth (teeth with intact nerves). Non-vital teeth (those with removed nerves) are whitened internally.

Non-vital (root canal-treated) teeth can darken over time, making discoloration noticeable when talking or smiling. In such cases, we perform internal whitening for that specific tooth.

The process starts with an X-ray to confirm that the tooth has been successfully treated and that there are no underlying issues in the bone. Then, the old filling is removed, and a small cotton pellet soaked in 3% hydrogen peroxide gel is placed inside the tooth. The cotton is changed every five days until the desired shade is achieved.

izbeljivanje-zuba-preizbeljivanje-zuba-posle
300

teeth whitened

Asset 16

star rating on Google

ARE THERE COUNTER-INDICATIONS FOR TEETH WHITENING?

You’ve probably heard of tetracycline-stained teeth. These teeth have a grayish-yellow tint. While they are not a counter-indication for whitening, they are extremely difficult to whiten with any method.
ostale usluge izbeljivanje zuba kontraindikacije

OUR TEAM OF DENTISTS

TEETH WHITENING PRICE

180€
The price for in-office teeth whitening is €180.

Don’t fall for false promises, no toothbrush, toothpaste, or lamp will give you the same whitening effect as professional treatment. Even if they work to some extent, the materials used are not the same as those applied in a dental office, and improper application can harm the oral mucosa. The main benefit of professional whitening is that a qualified dentist guides you through the entire process.

Teeth whitening is a fast, effective, and simple way to achieve a bright smile without any damage. The entire process takes one hour, after which you can resume your daily activities as usual. Whitening is one of the most common and completely painless dental procedures.

FREQUENTLY ASKED QUESTIONS ABOUT TEETH WHITENING

No. You may experience temporary sensitivity to cold or air due to open dentin tubules, but this disappears within two to three days.

No. There is a common misconception that the chemicals used in whitening erode the enamel, but this is completely false. The chemical reaction simply creates new compounds that our eyes perceive as a lighter shade.

It is recommended to avoid colored foods and beverages for at least five days after in-office whitening. If whitening is done at home, be mindful of your diet while using the whitening trays.

Although teeth can become up to four shades lighter in a short time, the longevity of the results depends greatly on oral hygiene and lifestyle habits. Smoking, certain foods, spices, and dark beverages like coffee, tea, red wine, and carbonated drinks can all affect the duration of the whitening effect.